An Instagram bio is all about making a strong first impression. 

Most people decide whether to follow (or ignore) an account based on your bio.

If your Instagram bio is enticing, someone might decide to engage with your content or follow your account. If it isn’t, you might lose their interest. 

In this article, we’ll look at some cool Instagram bio ideas that you can literally copy and paste into your profile. You’ll also learn how an Instagram bio works, how to write one, and some cool Instagram bio tricks.

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What is an Instagram bio?

An Instagram bio is the small area under your username, where you can share some details about yourself or your brand. Your Instagram bio can include a brief self- or brand description, contact information, emojis, branded hashtag, and more. 

Here’s an example of one of the best bios on Instagram, by Sabrina Phillip

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Instagram bio example

Sabrina’s Instagram bio is powerful. The first line tells you what she does: “I help women make millions online.” 

The second line highlights her roles: “speaker, podcaster, multiple-7-figure CEO.” 

The third line adds a personal touch: “dog mom to @thescottishdoodles.” 

The fourth line talks about her additional interest: “travel writer @sabrinainscotland.” 

And the last line is her CTA, directing you to her webpage at www.liinks.co/sabrinamphilipp

She also includes emojis to make the text more eye-catching. 

If you’re looking for Instagram bio ideas that balance professional accomplishments with personal interests, Sabrina’s profile is a great example.

What makes a good Instagram bio?

You can write your Instagram bio any way you want. However, it’s best to apply tried-and-tested Instagram bio tips:

1. Describe your personal brand

The best Instagram bios tend to have a self-description. Things to consider adding: your job title(s), the company you own or work for, some claims to fame, things you love, and what makes you stand out.

Queen Latifah’s Instagram bio does a great job of describing her personal brand. In the first line of her bio she writes, “Actor/Rapper/Singer/Producer.” When people visit her fan page, they’ll learn that she’s not just an actor and may check out her other gigs to learn more about her. 

Instagram personal brand

Plus, that little blue verification mark appears on her page, so people instantly recognize her account's authenticity when they visit. A key takeaway from her profile is that you can hook people even with a short Instagram bio.

2. Highlight your interests

To make a good first impression, you need to connect with your audience. 

How can you do that? By sharing your interests. 

For example, Paola Antonini’s Instagram bio shares a subtle hint about who she is and what her Instagram account is all about. For her interests, she shares, “Lifestyle | Travel | Gratitude.” 

When you see the word “gratitude” thrown in there, you get a little intrigued. And after scrolling through some pictures, you immediately see that she has a prosthetic leg. 

Many of her Instagram posts include pictures of her living life, traveling, and having fun, which makes her interesting. Her 2.6 million followers likely agree. 

The best bio will always be the one that’s easy to read and highlights your key passions.

3. Share your contact information 

If you’re the owner of a fan page or business, or you’re a public figure, your Instagram bio should include your contact information. 

Most people write something like, “For business enquiries, email name@email.com.” You can also direct people to your DM for sending messages. 

The app company A Color Story includes its email address in its Instagram bio for easy communication. This simplifies the way followers and potential collaborators can get in touch with the business.

4. Add a call to action

Whether you’re a business owner or an influencer, having a call to action in your Instagram bio is a must. 

Remember: You’ve got one link that you can include for users to click on. So throw in a request to “Sign up for my course,” “Check out my latest blog post,” or “Shop the hottest fashion products now.” 

Tony Robbins’ Instagram bio example includes the CTA “⬇️ Podcast.” The arrow emoji points down to the link to get some extra attention.

200+ best Instagram bio ideas for standing out

Cool Instagram bios

  1. The best things come from living outside of your comfort zone
  2. Here’s my story for the history books
  3. I’m a cupcake in search of her stud muffin
  4. In a world where you can be anyone, be yourself
  5. Success is in my veins
  6. Yup, I’m just another Instagram influencer
  7. Scratch here ▒▒▒▒▒▒▒▒▒▒ to unveil my secret bio.
  8. No, this isn’t a dream. This is my reality.
  9. What should I put here?
  10. Welcome to my world

Good Instagram bio

  1. Simplicity is the key to happiness
  2. If I was a writer, I’d have a better Instagram bio quote
  3. You can’t become the best without first being the worst
  4. In a world of worriers, be the warrior
  5. It won’t be easy, but always try to do what’s right
  6. She turned her can’ts into cans and her dreams into plans
  7. Life is what happens to you while you scroll through Instagram
  8. A day in the life of me: Eat avocado toast, post Instagram videos, read Instagram comments
  9. It’s my time to step into the spotlight. I’ve earned it.
  10. I practice what I post

Creative Instagram bio ideas

  1. Dreams 👉 Goals
  2. If “love is in the air,” why is the air so polluted?
  3. It took me __ years to look like this
  4. Currently saying yes to new adventures
  5. I’m hurt, but I still smile. That’s my life.
  6. Midnight snacker 🌝
  7. Everyone else was taken, so this is me
  8. Recovering cake addict 🎂
  9. I make money in my sleep 🛌
  10. People call me Sara, but you can call me tonight 😉

Instagram bios emoji

  1. Welcome to my 👑dom
  2. 👇 Check out my latest blog post 👇
  3. 🐦: (twitter handle) 👻: (snapchat handle) 🎥: (youtube handle)
  4. Traveler ✈️ Book Lover 📖 Obsessed with tacos 🌮
  5. We love all animals 🐶 and donate a percentage of sales to marine life 🐠
  6. Cancer survivor 🎗️
  7. Personal Trainer 💪 Dancer 💃 Meditator 🧘
  8. Currently hanging out in 🇵🇹
  9. ❤️ Lover, not a fighter, spreading ✌️all over the 🌎
  10. Entrepreneur ➕ Globetrotter ➕ Motivational Speaker

    Best Instagram bio to get followers

    1. Follow Me To Greatness
    2. Follow me and I’ll follow back
    3. Thank you, come again 
    4. Don’t know what to do? You can start by hitting that follow button.
    5. Follow my [adjective] story
    6. Click the follow button to be part of my [adjective] journey
    7. Wanna know my story? Press that follow button.
    8. I’m on my journey. Join me by following along.
    9. Follow me then follow the link below!
    10. Pls follow us on Instagram
    11. My story will inspire you, so be sure to hit that follow button
    12. Follow me to get a behind the scenes look at my life
    13. Follow along to witness history in the making

    Great Instagram bios

    1. 🍂🍃Falling for you 🍂🍃
    2. ☕Stressed, blessed, and coffee obsessed ☕
    3. Having the time of my life ⏰🎉
    4. Looking at the world through 🌹colored glasses
    5. I’m sweet like honey 🍯
    6. 🌟Sending my selfies to NASA because I’m a star 🌟
    7. Please cancel my subscription to your issues
    8. Status Update: Currently hungry 🍔🍟🌭🌮🥗🍪
    9. Kanye attitude with Drake feelings 😭
    10. Don’t study me. You won’t graduate 🎓

      Instagram bio example

      Instagram bio puns

      1. They call me Febreze because I’m so fresh
      2. Don’t kale my vibe
      3. Follow my Instagram or I’m nacho friend anymore
      4. I believe in bee-ing myself
      5. My Instagram account is very a-peel-ing
      6. Seas the day
      7. I like to stop and smell the rosé
      8. I’m pawsome and currently having a purrfect day
      9. Spending my days in a well so I can say they’ve been well spent
      10. Artists never retire, they withdraw instead
      11. I’ve been told “You are what you eat.” Guess I ate a sexy beast this morning.
      12. My name ain’t Mary, but I’m still poppin’

      Simple Instagram bio ideas

      1. I’m the exception
      2. Simple but significant
      3. Doing better
      4. Rollin’ with the homies
      5. Livin’ a little
      6. Pretty & Profitable
      7. Life is beautiful
      8. Glitter is the only option
      9. Anything but predictable
      10. I see beauty in everything
      11. Goal: bigger smile

      Funny Instagram bio ideas

      1. I apologize for anything I post while hungry
      2. Humble, with just a hint of Kanye
      3. I’d rather steal your dessert than your boyfriend
      4. Sassy, classy, with a touch of badassy
      5. One day, I hope to become a grown up
      6. Used to think I was a tad indecisive, but now I’m not quite sure
      7. Life is short so I’m smiling while I’ve still got all my teeth
      8. My hobbies are breakfast, lunch, and dinner topped with a chocolate dessert
      9. Relationship status: Netflix and ice cream
      10. The bags under my eyes are Chanel
      11. Instagram bio currently loading
      12. I’m actually not funny. I’m just really mean, but people always think I’m joking.
      13. I’m a social media guru. No, really, I am.

      Cute Instagram bio ideas

      1. So many of my smiles are because of you
      2. All your dreams can come true, and I’ll make sure of it
      3. Live in the sunshine where you belong
      4. My life is better than my daydreams
      5. Sprinkling kindness everywhere I go
      6. I love my followers more than life itself
      7. Don’t regret the opportunities you were too afraid to take
      8. Sometimes we could always use a little magic—don’t hide the magic within you
      9. Every day might not be a good day but there is good in every day
      10. So grateful to be sharing my world with you

      Instagram bio ideas for boys

      1. Living life on my own terms
      2. I don’t care what people think of me. This is me in rawest form.
      3. I’d rather be hated for who I am than loved for who I am not
      4. Risk taker. Adventurer. Globetrotter. Living my dreams.
      5. I might not be where I want to be yet, but I get closer everyday
      6. One day, I hope to be a happily married old man telling wild stories from his wild youth.
      7. I got to where I am today by being me
      8. I was born to do exactly what I’m doing today
      9. Don’t like me? Don’t care.
      10. I’m out here hustlin’ to claim what’s mine

      Instagram bios for girls

      1. Not like the rest of them
      2. Oh, you 😊
      3. One of a kind
      4. The best things in life are really expensive. You can have me for $7 billion 😉
      5. Aloha 🌴🌴🌴🌴🌴🌴
      6. Hi. Hello. Hola. Ola. Bonjour. Ciao. Guten Tag. Namaste. Salaam.
      7. Life’s short, eat the cake 🍰
      8. Adding a little sparkle to your day ✨
      9. I regret nothing you see in this feed
      10. My greatest fear isn’t starting. My greatest fear is not making it to the top.

      Business bio ideas for Instagram

      1. I believe in helping people
      2. Putting customers first since (founding year)
      3. Official home of (brand name) on Instagram
      4. 👇 FLASH SALE THIS WEEKEND ONLY—50% 👇
      5. Share your photos with us using #(brand name)
      6. 🌎 Free international shipping
      7. Contact us: name@email.com
      8. Click the link below to shop our Instagram
      9. Great selection of [type of products] merch
      10. Check out our bestsellers below

      Bio captions

      1. Enjoying every second of my life, follow along and see for yourself
      2. When the pain passes, you eventually see how much good came out of a bad situation
      3. Love 💗 and Peace ✌️
      4. Mentally on the beach 🏖️
      5. If you want the tea, follow me ☕
      6. Dreaming bigger than my imagination can handle
      7. Starting over
      8. Just going with the flow 🌊
      9. I’m sparkling like my water ✨
      10. I don’t come with instructions, but my captions are the next best thing 📚

      Myself quotes for Instagram bio

      1. I’m as rare as the Reckon Expert outfit skin in Fortnite
      2. I’m a limited edition, there’s only one me
      3. Less talking, more action. Take a look at my pictures if you don’t believe me.
      4. I am worthy of the greatness I hold
      5. It’s not your job to like me, it’s mine
      6. I’m awesome (don’t worry I think you are too)
      7. I’m not here to be average, I’m here to be the best
      8. Born to shine bright
      9. Always be yourself because an original is always more valuable than a copy

      Funny instagram bios for millennials

      1. Even if you had instructions, you still couldn’t handle me
      2. Anything but predictable
      3. Be young. Be dope. Run the show.
      4. I’ll remember and recover but that doesn’t mean I’ll forgive and forget
      5. I’d rather make mistakes than fake perfection
      6. I don’t wipe tears, I wipe the people who created them
      7. I’m like coffee: dark, bitter, and too hot for you
      8. In a world of average, I’m savage
      9. It’s hard to find someone who’s smart, funny, adorable, and a total badass. My only advice for you is, don’t forget to follow me.
      10. Too glam to give a damn
      11. My Instagram is proof that I’m always creating a better version of myself

      Instagram bio quotes

      1. Don’t care what you say about me, I like the way I am
      2. Love without limits
      3. I’m suffering from an extreme case of not being a Kardashian
      4. Together we could be unstoppable
      5. I’m so deep even the ocean gets jealous
      6. Tell me not to do something and I’ll do it twice and take pictures
      7. All I do is win, win, win. No matter what.
      8. In a world where you can have everything, be a giver first
      9. You become what you believe, so believe in yourself
      10. In a world of darkness, look up at the stars

        Instagram bio quotes short

        1. This is me
        2. Follow me
        3. Welcome to my Instagram
        4. Check out the link below
        5. This is my life
        6. I got nothing
        7. Screw perfect
        8. Happy thoughts
        9. Just smiles 🙂
        10. Meet (name)
        11. This is my bio

        Instagram bio text

        1. Single. Determined. Living life.
        2. Creating sunshine in the world
        3. I wonder how many calories my exes burned jumping to conclusions
        4. Always better together xoxo
        5. You’ll never shine if all you do is throw shade
        6. Just a little bit imperfect
        7. Real queens fix each other’s crowns
        8. Today’s the kind of day I live for
        9. No one’s life is as perfect as their Instagram feed
        10. I don’t know where I’m going but I’m going

        Inspirational Instagram bio ideas

        1. Every day I create a life I love
        2. When the world is dark, look up to the stars 🌟🌟🌟🌟🌟🌟
        3. Trying to watch more sunsets than Netflix
        4. I’m ready—let’s do this
        5. Be a flamingo in a flock of pigeons
        6. Making mistakes is better than faking perfection
        7. Sprinkling a bit of magic
        8. Sharing my happy thoughts
        9. Capture every moment
        10. I’m the rainbow 🌈 on the rainy day 🌧️

        Fitness bio ideas for Instagram

        1. Workout enthusiast and personal trainer
        2. When you feel like giving up, keep going
        3. You are what you do, not what you say you’ll do
        4. Strength comes from doing things you thought you couldn’t
        5. Do something today that your future self will thank you for
        6. Today doesn’t need your excuses. Make it happen.
        7. The worst workout is the one you didn’t bother to do
        8. Hustle for more muscle
        9. Train insane or remain the same
        10. Helping you build healthier habits

        Instagram bio for fashion

        1. I dress as if I’m about to see my arch nemesis
        2. My clothes might not change the world, but I sure will
        3. I’ll make you stop and stare
        4. My clothes highlight my colorful life
        5. I may be a fashionista but I’m not all about labels
        6. Shopping is my therapy—hey, it’s cheaper 😉
        7. “I need new clothes.” —Me, every damn day
        8. My ex doesn’t go with my outfit
        9. Money can’t be the root of evil since shopping brings people so much happiness
        10. Women can look beautiful in any outfit, but the right outfit can make women become powerful

         

        Creative instagram bios for models

        1. Shh… I’m a Victoria’s Secret model. It’s such a big secret, not even Victoria knows.
        2. Full-time Instagram model—DM for business enquiries
        3. I’m not just a girl with a phone, I’m a model
        4. The prettiest smiles hide the biggest secrets
        5. I wear confidence on my sleeve
        6. The most important part of a camera is the person in front of it
        7. I take a lot of selfies for my future biographer
        8. Life is short, make every selfie count
        9. #Beyourselfie
        10. I don’t use filters for my photos—all real girl over here 🙂

        Travel Instagram bio ideas

        1. I might not know who I am, but I know where I want to be. Right here in paradise.
        2. My best stories are found within the pages of my passport
        3. I haven’t been there yet, but it’s on my list
        4. ⚫wanderlust ⚫a strong desire to travel
        5. Join me on my next adventure!
        6. Travel is the only thing you buy that makes you richer
        7. All I need is Vitamin Sea 🌊
        8. I like taking the scenic route
        9. Take advantage of every opportunity you get because some things only happen once in a lifetime
        10. Fill your life with experiences so you always have a great story to tell

        Instagram bio examples

        1. It’s better to be a lonely lion than a popular sheep
        2. Wake. Play. Slay.
        3. Creating the life of my dreams one day at a time
        4. I’ve scrolled millions of miles with my thumbs
        5. Life isn’t perfect, but your photos can be
        6. C’est la vie
        7. I strive to impress myself
        8. See the good in the world
        9. Single and living my best life
        10. I may be a handful but, hey, you’ve got two hands!

        Instagram bio generator

        Instagram Bio Generator

        Your Generated Bio:

        You can also try an Instagram bio generator for some fresh ideas. This online tool asks for a few details and whips up the perfect line for your Instagram profile. It’s powered by ChatGPT, but remember, it’s not perfect. To hit the mark, fill in all the fields with as much info as you can. This helps you brainstorm for your final version.

        Just a heads up: Sometimes, the tool might spit out stuff that’s off the mark or even a bit dodgy. Whatever it comes up with, using it is all on you, including making sure everything is legal and doesn’t step on anyone’s toes.

        5 Instagram bio tricks to try

        Want to learn a few tricks to make your Instagram bio pop? Here are four of the most popular ones:

        1. Change the font in your Instagram bio

        Using a tool like LingoJam, you can easily copy and paste different Instagram bio fonts for your profile. All you need to do is type in the words you’d like in a different font, like your name. 

        Then, scroll through fonts until you see one you like. Copy and paste it right into your Instagram bio.

        2. Add symbols to make it more noticeable

        Using a website like CoolSymbol, you can copy and paste symbols and fancy text. 

        You’ll find lots of cool symbols like stars, copyright, arrows, currency, brackets, hearts, zodiac signs, and more. As soon as you click one of the symbols, it immediately gets copied. Then you can head on over to Instagram to post it in your bio.

        You probably already know how to add your website link in your Instagram bio. But what about when you want to add multiple links? 

        A cool little website that will help you do this is Linkpop. All you need to do is log into your Shopify account, add the links you want to the landing page, and share your unique link on your Instagram profile.

        When all that’s done, your Instagram bio link ends up directing your visitors to a page with multiple links.

        To add a link to your Instagram bio, follow these steps:

        • Go to your profile and select the Edit Profile button
        • Add the URL in the Website field
        • Save the changes
        • Test the website link in your profile

        4. Add line breaks to your Instagram bio

        Using the free tool by Apps4Life, you can add line breaks for your Instagram bio (or Instagram captions) and click the Convert button to add it to your clipboard. 

        Then, you can head to your Instagram app and paste the text directly into your bio. This saves you the hassle of manually creating space you need within the Instagram app.

        5. Add your location if it makes sense

        You can add a location to your Instagram bio if you are listed as a public figure or business. If you are, follow these easy steps:

        • Go to your profile and select the Edit Profile button.
        • Under Public Business Information, select Contact Options. 
        • Choose Business Address and fill in the fields.
        • Save the changes.
        • Test the address in your bio to ensure it links to the right place.

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        Drive more engagement with a killer Instagram bio

        The best Instagram bios can help elevate your Instagram account, along with your personal and professional goals. 

        Whether your goal is to grow your followers or make more sales, you can add calls to action to your bio to get people to do specific things when they visit your profile. 

        But don’t neglect the opportunity to share more about yourself and your brand. One of the most important things is to be memorable and engaging—so don’t be afraid to get a little fun and quirky.